Your figures are way off … or someone threw in a bunch of nice looking and attractive numbers to attract the non-AQs in the wake of the Big East exodus. No one (from what I’ve been seeing) is interested in UCon football, etc ….

Another unknown is how much the Big East’s new media rights deal, which the league starts renegotiating on Sept. 1, will be worth.

Last year the Big East turned down a nine-year, $1.4 billion deal ($155 million per year), which would have been worth about $14.3 million a year to the full members and about $3.2 million to the non-football members.

If the Big East’s new deal is worth the same amount per year ($155 million) each school would receive a smaller amount than the deal the league turned down last year because there are now more members. Full members would receive about $11.4 million per year, football-only members Boise State and San Diego State would receive about $8.4 million annually and non-football members about $3 million a year.

Former CBS Sports president Neil Pilson recently told the New York Times he thought the Big East’s deal would exceed the $155 million per year deal the league turned down last year. However, industry sources told CBSSports.com that they believe the Big East’s new media rights will be worth substantially less than $155 million per year. That’s because when the Big East starts negotiating, about $8 billion will have been spent on recent college football deals, so there won’t be as much money available..

With the elimination of AQ in the BCS and the fact that the C-USA has expanded into large fast growing media markets, the C-USA could in a few years close the gap with the big east. The Big East is not scheduled to renegotiate it’s television contract until September. C-USA needs to immediately negotiate new TV contracts and beat the Big East to the table.

C-USA has added a combination of established and emerging programs. Four of the five schools bring a market size ranked among the top 36 in the country and totaling over two million more TV households than the league held this past year. Now that ODU as committed that wll bring an additional 718,750 households, totaling close
to three million additional TV households. Five of the six schools are in the fastest growing media markets. Four of
the six schools are media markets without direct competition from other major Universities or Pro teams.

After realignment the C-USA increase the number of large media markets in markets and dramatically increase the
number of television households. The C-USA has position itself for better long-term growth than any other
conference. None of the other conferences have any room for growth, they have already saturated their markets.

C-USA was clever enough to expand within it’s hold geographical foot print, yet add new large media markets
like San Antonio, Charlotte, Miami, and Norfolk and secure itself in the DFW market.

The C-USA is located in the fastest geographical region of the country. According to the US Census Bureau, from
2000 to 2010, regional growth was much faster for the South and West (14.3 and 13.8 percent, respectively) than
for the Midwest (3.9 percent) and Northeast (3.2 percent).

While expanding, the C-USA avoided media markets dominated by the SEC or the ACC. After realignment, the C-USA
loss Memphis and Orlando to the Big East. Although major media markets, the both of these markets were highly
competitive. The Tennessee market is relatively small and is being dominated by the University of Tennessee and
Vanderbilt both of the SEC. Similarly the Florida market is dominated by the ACC and the SEC.

The C-USA can offered television networks a conference that includes large rapidly growing media markets with a
huge number of television households, in the fastest growing region in the country without offering little or no direct competition to the network’s existing contracts with any of other large conferences including the SEC, the ACC, The B1G,or the BIG 12.