I am unfamiliar with the goings on in Louisiana. What is the social status of UL vs. La. Tech? What is the potential for the future of UL vs. La. Tech athletics? Facilities? Alumni support? Although THE dark horse UL just might make sense at least over La. Tech. Please enlighten me on the above questions.
ULa v La Tech is the oldest rivalry for both schools. It was dropped when LA Tech went to the WAC but was picked up again last year, at least in football.
Trying to be unbiased, ULa probably has a larger potential upswing with Alumni support. The metro of Lafayette is substantially larger than the LA Tech metro area but neither is a huge media market. Both have sizeable alumni groups in Texas cities.
ULa has better facilities than LA Tech and is also dumping in millions on upgrades. An Indoor Practice Facility will be started next year and there's a ton of renovations already underway with other stuff... I'll try to find a hyperlink for you listing them.
The only things that makes me think LA Tech has more favor with current C-USA schools are 1) Recent football success 2) Semi-regular upsets over BCS schools and 3) connections with the former WAC schools joining C-USA.
Both schools have traditional rivalries with UAB. ULa has a long-standing series with USM. Both have played UCF somewhat frequently in the past (even though UCF sees both as inferior). The rumor mill says the ULa pres. and the Memphis pres. are good friends.
To be honest, I'd be just as happy with LA Tech/UNT/ULa in the SBC as I would be with ULa in C-USA.
The new C-USA has a great legacy but it is much weaker in every sport (sans baseball) with Louisville, Marquette, USF, Cincy & Depaul leaving. I would say it will be on the same level as the MAC in football and the WAC in basketball.