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Upon further review, and without consulting external research in the interests of time, here is my basic synopsis of the CBS/BIG EAST fallout (1995-2000)...
When CBS inked the BIG EAST deal, the conference was still relatively new and CBS had just lost its NFL rights to FOX (and its MLB rights)...CBS Sports was to become the de facto NCAA Championship network (sort of like NBC with the Olympics), carrying the NCAA Tournament, the Bowl Alliance (1995-1997), and BIG EAST/SEC football...
Miami was concluding its 12 straight seasons of appearances in either the Orange, Fiesta, Sugar, or Cotton Bowls...
Syracuse had appeared in a Sugar Bowl (1987) and Fiesta Bowl (1992) within the last half-dozen years and was viewed as a perennial top 20 program, with a seamless coaching transition (McPherson to Patriots, enter Pasqualoni)...
West Virginia had appeared in a Fiesta Bowl (1988) and Sugar Bowl (1993) within the last half-dozen years and appeared in 7 bowl games (as an independent) during the 1980s under Don Nehlen...
Boston College not all that far removed from "Flutie-mania" and Tom Coughlin's era (1991-1993 to expansion Jaguars) had raised some serious national attention (victory over #1 Notre Dame)...
It was not at all evident that the Pitt program was moribund...granted, these weren't the Majors-Sherrill-Fazio days, but Pitt had been to bowls in 1987 and 1989, and ranked during the 1991 season...
Rutgers, Temple, and Virginia Tech were the "unknowns"
Temple was coming off of a winning season in 1990, and the 1986 Heisman candidacy of Paul Palmer, and while they weren't exactly a stellar program, they weren't the easternmost member of the MAC either...big-time college football in Philadelphia had been a relative unknown since Penn dropped scholarships, but it seemed like Temple had much more potential to exploit the Miami-Syracuse-BIG EAST connection than say, Virginia Tech...
Rutgers had been gradually upgrading its schedule since at least the late 1970s, was building a new stadium, and could host games at the Meadowlands, again, seemingly they had the resources to exploit their newfound affiliation and turn it into glory moreso than Virginia Tech...
Virginia Tech had some decent seasons in the 1980s, but was still a member of the Metro Conference, and, coincidentally enough, was coming off of NCAA probation (football and basketball) in the early 1990s...prior to the 1993 season (first year of 11 straight bowl appearances), it appeared as though Frank Beamer's job was in serious jeopardy...
Also, longtime "Eastern" stalwart Penn State was still in its infancy in the Big Ten, and the full impact of its absence could not yet adequately gaged...gone were the "big games" against Pitt, Syracuse, and WVU...
What happened...
Miami got slapped with NCAA violations, and would not fully recover until at least 2000 (final year of the contract)...
Syracuse slipped slightly, and its Fiesta/Orange Bowl appearances were as automatic qualifiers (8-3) representing a weakened BIG EAST, not as an "at-large" (ala 1987 and 1989)...
West Virginia was never again able to reach its heights of say, 1988, 1993, or even 1982, and Don Nehlen eventually retired...
Boston College lost Coughlin to the Jaguars, and Dan Henning was not able to sustain the relative success...and then came the gambling scandal (1996), also New England Patriot fans were able to come out of the closet again or "renew" their affiliation (homers)...
Pitt slowly began to emerge under Walt Harris, but its bowl appearances were 1997 Liberty (6-5?) and 2000 (bowl game played in BOB)...
Temple went from bad to worse and conference affiliation did not emerge as its salvation...
Rutgers went from bad to worse and conference affiliation did not emerge as its salvation...Doug Graber had a good run, but the onset of the Terry Shea era meant winless seasons...
Virginia Tech (and Syracuse) more or less assumed the conference mantle during the "Avignon Papacy" (NCAA sanctions against Miami), but VT showed more credibility, with an appearance in the national title game (1999), a 10-1 Orange Bowl season (1996), and a victory in the Sugar Bowl (1995)...
The Bowl Alliance (1995-1997) did not become the signature event that CBS had hoped...now that I think about it, they only aired the Fiesta and the Orange and not the Sugar...doesn't help when the undefeated teams at the end of the 1996 and 1997 seasons were contractually obligated in opposite directions and unable to meet on the field...hence the formation of the BCS (1998), and the CBS withdrawal from the Fiesta and the Orange Bowls...
CBS regained a share of the NFL rights (1998), taking over the AFC coverage from NBC...
Was CBS overoptimistic in a hypothetical presumption that the BIG EAST (Boston, Buffalo, Miami, New York, Philadelphia, Pittsburgh) would be able to supplant a lack of NFL coverage? Probably, but look at what conference affiliation (BIG EAST) and tv saturation (ESPN) had done for Eastern basketball in the 1980s...why couldn't it happen again, this time in football...
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