We will increase our football revenue the same way we increased our basketball revenue...by being aggresive in our future TV contract negotiations, and with the upgrade of mostof the football programs in the ACC..additional bowl slots.
How are you going to do that?? You do know that the SEC and ACC are conference "rivals." If the SEC sees something that would allow the ACC to do well, the SEC would block it simply because it hates the ACC. Allow me to explain: if the ACC tried to get on CBS, (ala the SEC), I have no doubt that the SEC would be meeting w/ CBS executives behind closed doors to block this from happening. Case in point: back in '96 or so, I used to be able to get some ACC games on the local Fox station here in Dothan, Al. Alabama is definitely SEC country, so it was surprising that the ACC manage to get a toehold down here. The ACC had this coverage, plus the coverage they already got with ABC. However, the local Fox affiliate dropped the ACC games one year after they tried them. Does it sound like there might be a conspiracy going here? As for additional bowl slots, where are you going to get them? The ACC has to keep two things in mind:
1. any ACC bowls need to be in an area that's not too far away from ACC territory. Fans need to be able to travel to these bowls well. Some west coast bowls might be ok, especially for schools that have alumni out on the west coast, but that's the exception, not the rule. The Continental Tire Bowl and the Toyota Gator Bowl are good examples of good drawing ACC bowls. Look at where the SEC plays the majority of its bowl games. Only one bowl game is played outside SEC territory: the Cotton Bowl, which is in Texas.
2. Any ACC bowls need to be paired up with another conference tie-in that would be a good regional draw.
A good example of this is the Chick-Fil-A Peach Bowl in Atlanta. The SEC and ACC don't really care for each other all that much, and I'm sure ACC football fans know of at least one or two SEC fans where they live. However, look what happened with the Tangerine Bowl. Your team vs Texas Tech. ACC alums aren't too familiar with Big 12 fans, so the bowl did not draw as well as an SEC or a Big East team would have. The way the SEC sets up its bowls is the bowl must be close to where the SEC plays (notice how the SEC did not bother to pursue the Seattle Bowl) and has a conference tie-in that SEC fans are familiar with. The SEC has rivalries w/ the ACC, the Big 10, and the Big 12, so it stands to reason that the SEC would have tie-ins with those conferences.